Planning Your Website

Tip 1. If you have an established business with a name that is synonymous with your brand, or one that is a fairly common name, you should register your domain name as soon as possible. You should also register your domain name for five years to avoid another company registering it when your registration expires.

Tip 2. Your domain name registrar should send you a renewal notice about a month before it’s due, but if you change your email address or are away for an extended period of time, you may miss the registration cut-off period. Login to your web server on a regular basis and update your account settings when necessary so your renewal notice does not go astray.

Tip 3. Be sure to print a hard copy of your registration as well as your web host account information, and file them in a safe place. If your computer’s hard drive fails and you lose all your data, you can use the hard copy to find your account settings.

Tip 4. Write a check list. Keep a check list of all the things you need to do when planning your website. Keep a small note pad with you at all times. You never know when you may get an idea for your website. Write your ideas down as soon as you think of them. Do your research or expand on the idea when you get back to your office.

Tip 5. If, after all your planning, you’re still not sure how you want your website to look, how many pages you need and how much content you plan to include, ask your website designer to provide quotes for more than one design option, additional pages and content revisions, so that you can budget for them.